cookie policy
1. Introduction & Scope
This Cookie Policy explains how we use cookies and similar technologies (e.g., web beacons, pixels) on our website, in accordance with:
Swiss Federal Act on Data Protection (FADP), effective September 1, 2023.
The EU GDPR and ePrivacy Directive, where applicable.
It applies when you visit our site from Switzerland or the EU.
2. What Are Cookies?
Cookies are small text files stored on your device that help us recognize your preferences, enable functionality, and collect analytics. They can be:
Essential cookies – necessary for site functionality (e.g., login, language, cart).
Non-essential cookies – used for analytics, marketing, or personalization.
3. Consent & Legal Requirements
Under FADP, functional cookies may operate under “opt-out,” but non-essential cookies (e.g., for marketing or profiling) require explicit consent (opt-in). Simply continuing to browse is not valid consent.
The FDPIC’s 2025 guidance emphasizes transparency and user choice: cookies must be clearly categorized; users must be able to refuse non-essential cookies easily, and dark patterns are prohibited.
4. How We Categorize Cookies
| Category | Purpose | Consent Required? |
|---|---|---|
| Essential Cookies | Site functionality (e.g., navigation) | No |
| Analytics & Preferences | Usage insights, remembering settings | Yes — opt-in |
| Marketing & Profiling | Ads, personalized content, behavior tracking | Yes — opt-in |
When you visit, you’ll see a cookie banner where you must actively select or opt in for non-essential cookies.
5. Managing Your Preferences
You can change your cookie preferences at any time through:
The cookie banner settings link (e.g., “Manage Cookies”).
Your browser settings, which allow you to delete cookies or block third-party cookies. Note: Blocking certain cookies may affect site functionality.
6. Third-Party Cookies
We may work with third-party providers (e.g., analytics, advertising) who may place cookies via our website. Their use of data is governed by their own policies, which we recommend you review.
7. Data Transfers
If cookies collect personal data transferred outside Switzerland or the EU, such transfers will only occur to countries with adequate protection or under appropriate safeguards (like Standard Contractual Clauses).
8. Updates to This Cookie Policy
We may update this policy to reflect changes in technology or law (e.g., new guidance from the FDPIC or EU bodies). The latest version will always be available on our website, and significant changes will be communicated directly.